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Team leaders and real estate business owners spend so much time on their productivity and most of the time they find a way to keep their own performance at peak. That’s good, but it’s not enough. My experience with top producing teams has convinced me that a business is only as strong as the team […]
It has always surprised me how top producing agents fail to run their business as a business once they achieve a certain growth. As a single agent, making your first $500,000 in GCI is a great achievement but the real challenge starts when you start growing and bringing people on your team to create a […]
Successful Realtors are the ones who have a solid marketing strategy. Easier said than done! Creating a marketing strategy takes a lot of effort; it is hard to get it right. One common mistake that many luxury Realtors make is not customizing their marketing strategy for high-net-worth clients. That’s a BIG mistake. Marketing a luxury […]
In a recent post, we talked about the best practices for maximizing referrals from past clients. Receiving referrals from your client base is a great way to grow your real estate business. But if you are willing to take your business to the next level, you need to diversify your lead-gen channels. A great way […]
In our last post, we talked about the struggles in handling the intensive competition in the North American real estate market and discussed four different ways to beat the competition. In this post, we will be delving into one of those ways: branding. Without a doubt, customers’ perception and brand equity are two important […]
“The Association of Real Estate License Law Officials (ARELLO) estimates that there are about 2 million active real estate licensees in the United States.” That’s approximately one real estate agent for every 122 Americans over the age of 18. The competition is certainly not less severe for Canadian real estate professionals. Statistics show that there is […]
When it comes to compensation, many team leaders believe that making a profit and keeping their team happy at the same time, is a big challenge. That’s not always true. They may not have the right programs and systems in place to have great profit margins and a highly-motivated team. Many teams are making the […]
Every real estate business deals with dissatisfied customers from time to time, but how you deal with them can make the difference in a loyal customer and someone who is out there bad-mouthing your company. A customer with a problem or a complaint should never be met with a pat answer, an uncomfortable silence or […]
Referrals are the backbone of any real estate business. Here are 4 proven techniques to triple real estate referrals.
Here is a checklist of 4 key elements to help you plan and prepare for staff holidays so your business doesn’t miss a beat during staff vacations.
Want to boost your ranking on Google? Here are some simple but effective SEO tips for real estate teams.
Years ago it was once possible for a single agent to run a profitable real estate business. Now due to heightened demands of prospective buyers, sellers, and the market a profitable real estate business can no longer be sustainable by a single top-producing agent. A top-producing agent needs a team to survive. That means focusing on […]